Privacy Policy

Last updated: April 29, 2026

Introduction

GNelson Detailing (“we,” “our,” or “us”) is a mobile and in-shop auto detailing business based in West Chester, PA. We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your information when you use our services, visit our website at gnelsondetailing.com, or communicate with us by phone, text, or in person.

By submitting your information through our contact or booking form, calling us, or otherwise providing your personal information, you agree to the practices described in this policy. This policy also governs our SMS text messaging program. Please read it carefully.

This policy should be read alongside our Terms of Service.

Information We Collect

We collect information you provide directly to us, including:

Name
Email address
Mobile phone number — when provided with SMS consent, stored specifically for SMS communication purposes as described in the SMS section below
Vehicle information (year, make, model, condition)
Service preferences and appointment details
Payment information for service transactions
Communications you send us (form submissions, texts, emails, voicemails)

We also collect limited technical information automatically when you visit our website (such as browser type, referring URL, and pages visited) for the purpose of improving site performance.

How We Use Your Information

We use the information we collect to:

Provide, schedule, and fulfill our detailing services
Process and confirm service appointments
Communicate with you about your appointments, your vehicle, and our services
Send SMS/text messages as described in the SMS Communications section below (only with your prior consent)
Send occasional promotional offers or service reminders (with your consent)
Respond to your questions and provide customer support
Follow up with leads who expressed interest in our services and provided contact information
Improve our website and service offerings
Comply with legal obligations

Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to any third party.

We may share your information only in the following limited circumstances:

With service providers who assist in operating our business (e.g., scheduling software, payment processing) — these providers are bound by confidentiality obligations and may only use your data to provide services to us
When required by law, court order, or legal process
To protect our rights, property, or safety, or the rights, property, or safety of others

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Phone numbers collected for SMS communications are used solely for the purposes disclosed in this policy. We do not sell, rent, or trade phone numbers to advertising partners, data brokers, or affiliates.

SMS/Text Message Communications

GNelson Detailing operates an SMS text messaging program to communicate with customers and leads regarding appointments, services, and occasional offers. This section describes how we obtain consent, what messages we send, and how to opt out.

Consent to receive SMS is never a condition of purchasing our services.

How We Collect Your Consent

We collect your consent to receive SMS messages through one of the following methods:

Website form: By checking the explicit SMS consent checkbox on our contact or booking form at gnelsondetailing.com. The checkbox is unchecked by default and you must actively check it to provide consent.
Phone call: By giving verbal consent during a phone call with us. We document verbal consent with the date and a summary of the call in our records. Verbal consent is limited to transactional messages tied to that specific inquiry — appointment confirmations and direct service coordination. Customers who provide verbal consent will receive a confirmation text and must reply YES to receive future non-transactional messages, including re-engagement or promotional content.

Types of Messages We Send

Once you have provided consent, we may send the following types of messages:

Replies and follow-ups to customer inquiries and quote requests
Appointment booking confirmations, reminders, and scheduling coordination
Service updates (arrival times, vehicle status, completion notifications)
Service follow-ups and maintenance reminders
Re-engagement messages for past customers and prior leads who have not booked recently
Occasional seasonal offers, specials, and promotions

Message Frequency

Message frequency varies based on your relationship with us. Active customers and leads with open inquiries typically receive 2–8 messages per month. Past customers and inactive leads typically receive 1–2 messages per quarter for re-engagement, seasonal offers, or service reminders. You may receive more messages during active service coordination or fewer if you have no upcoming appointments.

Re-engagement Messages

If you have previously inquired about our services or been a customer, we may contact you periodically with service reminders, re-engagement offers, or seasonal promotions, provided you previously consented to SMS communications and have not opted out. Re-engagement messages will clearly identify GNelson Detailing and include opt-out instructions. If you have not received messages from us in over six months, your first message from us in a new campaign will include a re-confirmation request and you may reply STOP at any time to opt out.

Message and Data Rates

Message and data rates may apply. Please consult your wireless carrier for specific rate information.

How to Opt Out

You can opt out of all non-transactional SMS at any time by replying STOP to any message. This includes re-engagement messages, seasonal offers, promotional content, and service reminders. After you reply STOP, we will send one final confirmation message and will not send any further re-engagement, promotional, or marketing messages. Transactional messages tied to a service you have already booked may still be sent until that service is complete or cancelled.

Reply HELP to any message for assistance.
You may also opt out by contacting us directly at 267-640-9817 or gabrielnelson0508@gmail.com.

How We Use and Protect SMS Data

Phone numbers collected for SMS are used solely for the communication purposes described above.
We do not sell, rent, or trade phone numbers.
Phone numbers will not be shared with advertising partners, data brokers, or affiliates.
Consent records (method of consent, date, and any relevant notes) are retained for compliance purposes.

Carrier Disclaimer

Wireless carriers (including T-Mobile, AT&T, Verizon, and others) are not liable for delayed or undelivered messages.

Data Retention for Phone Numbers

Your phone number is retained while you are an active customer or lead, and for a reasonable period afterward for legitimate business purposes (such as maintaining service history). You may request deletion of your phone number from our records at any time by contacting us as described in the Contact section below.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Access to customer data is limited to personnel who need it to provide our services. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security. If you believe your information has been compromised, please contact us immediately.

Your Rights

You have the right to:

Access and review the personal information we hold about you
Request corrections to inaccurate information
Request deletion of your personal information from our records
Opt out of marketing communications at any time
Opt out of SMS messages at any time by replying STOP or contacting us directly
Request that your phone number be removed from our SMS contact list
Update your communication preferences at any time by contacting us

To exercise any of these rights, contact us using the information in the Contact section below. We will respond to valid requests within a reasonable timeframe.

Your California Privacy Rights

Although GNelson Detailing is based in Pennsylvania, we respect the privacy rights of customers regardless of location, including residents of California under the California Consumer Privacy Act (CCPA). If you are a California resident, you have the following rights:

Right to Know: You may request a description of the categories and specific pieces of personal information we have collected about you, the sources of that information, and the business purposes for which it is used.
Right to Delete: You may request deletion of the personal information we have collected about you, subject to limited exceptions (such as completing a transaction you requested).
Right to Opt Out of Sale: We do not sell personal information. We do not sell, rent, trade, or otherwise transfer your personal data to third parties for their own marketing or commercial purposes.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights. Exercising your rights will not affect your access to our services or the price we charge.

To submit a privacy request, contact us by phone at 267-640-9817 or through our contact form. We will respond within 45 days. We may need to verify your identity before processing your request.

Advertising and Tracking Technologies

We use third-party advertising and analytics tools to understand how visitors use our website and to show relevant advertising to people who have expressed interest in our services.

Meta Pixel (Facebook / Instagram)

Our website uses the Meta Pixel, a tracking technology provided by Meta Platforms, Inc. (Facebook and Instagram). The Pixel is a small piece of code that runs when you visit our site and may track the following events:

Page views and time spent on pages
Button clicks and navigation events
Form submissions (such as booking requests)
Conversion events related to service inquiries

This data helps us measure the effectiveness of our advertising campaigns and improve our website experience. Meta may use this data in accordance with their own Data Policy.

Custom Audiences and Retargeting

We may use the following advertising practices through Meta and other platforms:

Custom Audiences: We may upload hashed (encrypted) customer email addresses and phone numbers to Meta to create Custom Audiences for advertising. These uploads are matched only against existing Meta accounts using one-way encryption. We do not share raw personal data; the hashed data is used solely for ad matching purposes and is not sold.
Lookalike Audiences: We may instruct Meta to identify users with similar characteristics to our existing customers to expand our advertising reach. This is done using Meta's matching tools and does not involve direct sharing of your identifiable information beyond the hashing process.
Retargeting: If you visit our website, we may show you relevant ads on Facebook, Instagram, or other Meta platforms. This is accomplished through the Meta Pixel described above.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies (such as pixels and local storage) to improve site functionality, analyze usage patterns, and support advertising. You can disable cookies through your browser settings. Disabling cookies may limit some site functionality but will not prevent you from using the site. You may also opt out of Meta's use of cookies for advertising by visiting Meta Ad Preferences or the Network Advertising Initiative opt-out page.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a minor, please contact us and we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page. We encourage you to review this policy periodically. Continued use of our services after any changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy, want to exercise your rights, or need to reach us regarding your personal information or SMS preferences, contact us:

GNelson Detailing

West Chester, PA, USA

Phone: 267-640-9817

Email: gabrielnelson0508@gmail.com